You may have seen a NEW version of Invati on the shelves of your favorite retail store or salon, or clicked through to learn more about it on If you’re not quite sure what’s new about the product, how it differs from the previous version of Invati, or if it’s right for you, don’t worry! We’ve got all the answers for some frequently asked questions, straight from our experts, artists, and product development teams.




Is Invati Advanced just for women?
Invati Advanced was designed for and tested on women. Invati Men was created for men’s hair care needs specifically.


I was thinking about changing to the Invati Advanced formula, but the original system is on sale. Should I still try Invati Advanced?
Invati Advanced instantly thickens hair and reduces hair loss by 53%* over time.Plus, you only need to use the Invati Advanced Scalp Revitalizer once per day, instead of twice. (**Due to breakage from brushing, after using the Invati Advanced system for 12 weeks.)

I thought original Invati was too drying. Is the new system less drying?
The Invati Advanced shampoo and conditioner are designed to be more conditioning than the original formulas. We’d love for you to try and tell us what you think!


I use Invati Men. What’s the difference between Invati Advanced and Invati Men?
Both men and women experience thinning hair as they age, but there are key differences when it comes to how, why, and where hair may thin. In addition, Invati Men was created for men’s specific hair care needs; their scalps are thicker and oilier and men have different hair care routines. Invati Men  was developed with that in mind. Invati Advanced was tested on women and developed for women’s unique hair care needs.


Is Invati Advanced sulfate-free?
Invati Advanced Exfoliating Shampoo is free of sulfated cleansers; the Thickening Conditioner contains a conditioning sulfate. 


Is Invati Advanced color safe?
When used together, Invati Advanced Exfoliating Shampoo and Thickening Conditioner are safe for color-treated hair and won’t strip your color.


Is the Scalp Revitalizer color safe?
Because white or blonde hair may absorb the tonality of hair care products, we recommend you visit your local salon or store to get a free sample and test it on your specific hair color.




I’m using Invati twice a day. The new product is once per day. What’s the difference?
We’ve updated the formula so the NEW Invati Advanced Scalp Revitalizer is applied only once each day.


Can I use Invati Advanced if I’m pregnant or breastfeeding?
All products produced by Aveda have undergone extensive safety testing. However, individual medical conditions may require a visit with your doctor. Pregnancy and breastfeeding create many physiological changes, so we recommend you contact your doctor prior to using cosmetic or skin care products while pregnant or breastfeeding if you have any questions or concerns.


Does Invati Advanced work for curly or textured hair, or is it too drying?
The Invati Advanced shampoo and conditioner are designed to be more conditioning than the original formulas. Since we can’t physically see or touch your hair, we recommend you visit with an Aveda Artist. They should be able to answer your questions and help you find products that you’ll love and that work best for your hair. 

Does Invati Advanced work for relaxed hair?
Since we don’t manufacture relaxers at Aveda, we haven’t tested the efficacy of using Aveda products with various relaxer treatments. If you’re curious about using Invati Advanced on your relaxed hair, we’d recommend you contact the manufacturer of the relaxer you used to inquire about product recommendations and usage. You can also speak directly with your stylist, who is more familiar with your hair. Thank you!


How many uses can I expect to get out of a system?
When used as directed, you can expect the 200 ml Invati Advanced Exfoliating Shampoo and Thickening Conditioner to last one month, and the Scalp Revitalizer around two months.

When will I see results?
You’ll experience instant thickening as soon as you start using the Invati Advanced system. After 12 weeks of system use, Invati Advanced will reduce hair loss due to breakage. For optimal results, it’s very important that you use Invati Advanced daily as directed. 


What happens if I stop using it?
For the Invati Advanced System, dedication is key!  To get the results of the Invati Advanced System, it should be used as directed.





What does turmeric do in Invati Advanced?
Certified organic turmeric is a key ingredient in the system.  Invati Advanced, with turmeric, energizes and invigorate the scalp when massaged in.

What is amla, and what does it do?
Amla is a fruit harvested in India. Invati Advanced contains certified organic amla, which instantly thickens the hair.



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