Hydration supercharged
by superfoods
nutriplenish™ is powered by an omega-5-rich superfood blend that helps replenish and hydrate for lush, shiny and visibly healthier hair.
NEW nutrient-powered hair masques.
4x more hydration,* instantly.
nutriplenish™ treatment masques: light or deep moistures
96% naturally derived,** cruelty free and vegan.
*Four times the hydration of untreated hair. **From plants, non-petroleum minerals or water. Nutriplenish™ treatment masques are 96% naturally derived on average per IOS standards.
Nutriplenish™
HAPPY YEAR OF THE TIGER
A year of power and performance
Our gift to you! Receive your 6-piece sample set with
any $75+ order, online and instore.
Use offer code: LNY22
THE AVEDA MISSION
Plant infused. Sustainability at heart.
1Product manufacturing is powered by Aveda’s solar array and/or wind energy through renewable energy credits and carbon offsets. Striving to achieve a Silver Zero Waste to Landfill certification using the UL scheme by end of 2021 at our primary manufacturing facility. 285%+ of our skincare & hair styling PET bottles & jars contain 100% Post-Consumer Recycled plastic. Aveda was the first beauty company to use 100% post-consumer recycled PET packaging. 3Hair care is 90% naturally derived on average using the ISO standard. From plants, non-petroleum minerals or water.
Tara Thomas, Vegan Chef
botanical repair™
Reduce hair loss due by 53%*
Get thicker, fuller hair instantly with invati advanced™.
Vegan. 94% naturally derived.** Cruelty free.
*Reduces hair loss due to breakage from brushing, after using the invati advanced™ system for 12 weeks.
**From plants, non-petroleum minerals or water. Invati advanced™ is 94% naturally derived on average per ISO standards.
invati advanced™
Find your vegan
hair regimen
Our vegan hair care collections deliver hair that's visibly healthy, strong and hydrated—no compromises. See which one is right for you.
WHATS TRENDING ON
BEST SELLERS
Discover the top products our guests can’t live without
OUR MISSION
OUR MISSION AT AVEDA IS TO CARE FOR THE WORLD WE LIVE IN, FROM THE PRODUCTS WE MAKE TO THE WAYS IN WHICH WE GIVE BACK TO SOCIETY. AT AVEDA, WE STRIVE TO SET AN EXAMPLE FOR ENVIRONMENTAL LEADERSHIP AND RESPONSIBILITY, NOT JUST IN THE WORLD OF BEAUTY, BUT AROUND THE WORLD.
HORST RECHELBACHER, FOUNDER