*Ex vivo testing on tresses versus unwashed hair.
100% VEGAN • LEAPING BUNNY APPROVED • B CORP CERTIFIED
Featured Products
Indulge in Radiance
*Terms & Conditions apply.
*Ex vivo testing on frizz prone tresses.
**Ex vivo testing on tresses versus unwashed hair.
NEW Botanical Repair™ Purple Toning Shampoo
Tone up your
brightest blonde
*Testing on tresses after one use vs. non-toning shampoo.
Give $20,
get $20 off
*Based on the purchase of a 1 litre bottle instead of the same formula in 200ml bottles across specific litre skus. T&Cs apply.
limitless as you
New ways to pay
Klarna, Alipay and Afterpay are available to make shopping easier than ever.
Aveda Trustmark
This Aveda Trustmark is your guarantee you are shopping directly with Aveda or at an authorised Aveda retailer.
The Art and Science of Pure Flower and Plant Essences
Cruelty-free, leaping bunny approved
100% vegan, naturally derived high-performance formulas.
Pioneer in sustainability
First beauty company to use 100% PCR resin in bottles and jars.
Care for the people and planet
Over $71M raised for non-profit clean water projects, including global partner charity: water, to protect clean water access.