Aveda has deep roots in India; our founder Horst Rechelbacher journeyed there and created Aveda based on Ayurvedic principles. We consult with the Drs. Upadhyay, a husband-and-wife team, on many of our products — most recently Invati Advanced — and use traditional Ayurvedic herbs like turmeric and ginseng to help power our products whenever we can.
Aveda employee and health coach Stephanie recently journeyed to an ashram in Rishikesh (thought of as the yoga capitol of the world!) as part of her graduate school’s travel abroad program, and it was there that she learned some very important lessons about yoga, finding peace, and happiness. She also had lunch with two women who had close ties to Horst — and one who visits an Aveda salon every time she’s in the United States!
Yoga and Aveda collided several times during Stephanie’s trip. “I went wanting to understand more of the Himalayan yoga tradition as it’s such a rich part of Aveda’s heritage,” she said. She attended the Swami Rama Sadhaka Grama, an ashram completely dedicated to the practices of Swami Rama, who taught our founder Horst. “I want to bring some of the wisdom of the tradition to my health coaching clients and my own daily self-care practices. It seemed like a naturally awesome fit.”