*Demi-Permanent Vegan Treatment Hair Colour vs. unwashed tresses. Full Spectrum for external audience. Full Spectrum Demi-Permanent™ Hair Colour vs. unwashed tresses.
100% VEGAN • LEAPING BUNNY APPROVED • B CORP CERTIFIED
Featured Products
Gifts For Him
Love is in our nature
Share the love with gifts that nurture hair, scalp and style.
Fathers Day Gifts
*Ex vivo testing on tresses versus unwashed hair.
Give $20,
get $20 off
*Based on the purchase of a 1 litre bottle instead of the same formula in 200ml bottles across specific litre skus. T&Cs apply.
NEW TRIS ColorIntegrity Technology
in hair color
New ways to pay
Klarna, Alipay and Afterpay are available to make shopping easier than ever.
Aveda Trustmark
This Aveda Trustmark is your guarantee you are shopping directly with Aveda or at an authorised Aveda retailer.
The Art and Science of Pure Flower and Plant Essences
Cruelty-free, leaping bunny approved
100% vegan, naturally derived high-performance formulas.
Pioneer in sustainability
First beauty company to use 100% PCR resin in bottles and jars.
Care for the people and planet
Over $71M raised for non-profit clean water projects, including global partner charity: water, to protect clean water access.