We’re in an era of real time information coming our way from all sources 24/7: Breaking News, Trend Alerts, Instagram Stories on loop, Status Updates and notifications to check our Twitter feeds. We’re informed and entertained as we’re glued to our smart phones and things are constantly changing. There’s a lot going on, and we’ve got a feeling this rapid-fire change isn’t going to stop anytime soon. In the beauty world, fads and trends come and go at a lightning pace, which can be overwhelming. We feel you. So let’s take a breather from “of the moment” beauty trends and ground ourselves in things that will never go out of style. These absolutely classic beauty looks are relevant and timeless.
Global Artistic Director for Makeup Janell Geason has seen her fair share of flash-in-the-pan beauty trends, but she thinks these four classics have serious staying (is this supposed to be staying power?) power: the “no makeup makeup” look, glossy lids and lips, a ‘50s-inspired cat eye and graphic red lip and the smoky, “soft glam” eye and neutral lip. Try one or try them all using some of Janell’s favourite Aveda makeup products — use our beautiful model, Elle, as your guide!
LOOK 1: NO MAKEUP MAKEUP